Organizing a cool event for IT specialists? Done! In September for the first time in Ukraine, Huawei organized a major IT event Huawei IT Day Ukraine. Our FreshMarketing team fully implemented this idea.
The main objective of this conference was presenting solutions of Enterprise Business Group (EBG) by Huawei. More than 400 partners and clients, including public sector customers, as well as Huawei Ukraine's engineers and top managers, gathered on a site. In order to host this number of guests we had selected a picturesque complex - the Grand Place, which is located on a bank of the Dnipro river bay.
Huawei IT Day is a networking platform for representatives of IT sector, clients and partners of collaborative solutions. The DEMO demonstration zone had been arranged at the event, where clients, partners of collaborative solutions and Huawei specialists shared their views and thoroughly discussed IT industry related issues.
Thus, our main goal was to organize the highest level event. In particular:
Event digital support:
- preparation and launch of a landing page for the event;
- development of a program and its layout;
- distribution of invitations;
- sending info letters (e-mail, sms);
- organization of a participants registration process at an entrance.
- POS-materials design and production;
- design and production of a stage, a photo zone, roll-ups;
- production of 3-D letters «IT DAY»;
- preparation of an animation of HUAWEI logo splash screen;
- demo zone creation;
- preparation of welcome-packages for participants.
- selecting and booking a location;
- informing participants by phone;
- participants registration;
- organization of transfers to conference location;
- invitation of Junket band musicians;
- technical equipment (audio, video, projectors for animated logo);
- welcome-drinks for guests;
- an animation construction for catering.
Feedback from the guests after the conference:
- "Light atmosphere, which is difficult to find at IT-events," IT Day Ukraine guest.
- "It's good that Huawei is able not only to present quality digital solutions, but also to organize major conferences," a SpasSP representative.
For FreshMarketing team this feedback is the best indicator that we have succeeded to achieve our goals for this event.