In late 2017, the FreshMarketing team organized a series of tournaments on Counter-Strike in Lviv and Kyiv. Lenovo became the customer of the events.In late 2017, the FreshMarketing team organized a series of tournaments on Counter-Strike in Lviv and Kyiv. Lenovo became the customer of the events.
We were asked to hold an event for the presentation of the Lenovo Legion gaming laptops.
It was necessary:
FreshMarketing specialists have created a mobile playground (tables, screens, photo area, registration, activity area, etc.), which is easily collected for transferring between cities.
The tournament was attended by professional judges. Also, we invited experienced leaders, photographers, videographers, and sound engineers. A total of 15 persons were involved.
Our managers invited the world-renowned e-sports stars to the tournament. Among them were:
In the playground, there were created comfortable conditions for the participants, and the audience watched the game on large demonstration screens. There were held competitions and activities where everyone could win various prizes.
For all comers, FreshMarketing organized a press conference with invited stars. Everyone could ask a question, take a picture with his/her cult image, as well as take his/her autograph, and several lucky ones could even play a match with the champions.
The competition was attended by more than 700 people; 100 of them received prizes from Lenovo. The total number of tournament visitors was more than 2,000 persons.